Virginia Black is a bold and opulent American whiskey brand that merges contemporary glamour with time-honored craftsmanship. Launched in 2016 by award-winning spirits entrepreneur Brent Hocking, in collaboration with music icon Drake, the brand embodies luxury, indulgence, and an unapologetic appreciation for rich, smooth whiskey. Designed for the modern connoisseur, Virginia Black stands out with its art-deco-inspired bottle and a liquid profile that challenges traditional whiskey norms by offering a softer, sweeter, and more approachable character.

Craftsmanship and Distillation

Virginia Black’s signature whiskey is a masterful blend of high-rye bourbons aged for two, three, and four years. These selections are carefully chosen to achieve a perfect harmony between depth and drinkability. The aging process takes place in charred American oak barrels, enhancing the spirit with rich caramelized flavors and subtle oak undertones. Unlike many bourbons that lean heavily into spice or smoke, Virginia Black is designed to highlight a decadent, velvety experience—making it an ideal introduction for new whiskey drinkers while still appealing to seasoned enthusiasts.

Aroma & Bouquet

From the moment you pour a glass, Virginia Black seduces the senses with an inviting bouquet of warm vanilla, ripe fruit, and honey-drizzled oak. The nose carries a delightful blend of caramelized sugar, toasted nuts, and a whisper of cinnamon. Unlike harsher, more aggressive bourbons, this whiskey’s aroma is mellow yet sophisticated, setting the stage for an indulgent sip.

Smoothness & Finish

Virginia Black is celebrated for its exceptionally smooth profile. The first sip delivers a rich, slightly sweet burst of honey, dark fruit, and creamy butterscotch, followed by a gentle spice that rounds out the palate. The mid-palate reveals layers of toasted oak, maple syrup, and cocoa, culminating in a long, velvety finish with hints of baking spices and caramelized sugar. This ultra-smooth profile makes Virginia Black an excellent neat sipper but also versatile enough for luxurious cocktails.

Awards and Recognition

Since its launch, Virginia Black has garnered critical acclaim from industry experts and whiskey aficionados alike. It earned a prestigious 91-point rating from Wine Enthusiast, highlighting its exceptional balance and accessibility. The brand has also been recognized for its innovative approach to bourbon marketing, leveraging celebrity influence and high-end branding to carve out a distinctive space in the spirits world.

Who Is It For?

Virginia Black is designed for those who appreciate the finer things in life. Its smooth, sweet profile makes it perfect for whiskey newcomers who may find traditional bourbons too overpowering. At the same time, seasoned collectors will appreciate its sophisticated blending and high-quality craftsmanship. Whether enjoyed neat, on the rocks, or in an elegant cocktail, Virginia Black caters to drinkers who seek style, substance, and a touch of indulgence.