Patron tequila is a high-quality brand of tequila, which is produced by the Patron Spirits Company in Mexico. Just like all other tequilas, Patron tequilas are also made from the “Maguey” of the blue agave plant. The drink was first prepared by John Paul Dejoria and Martin Crowley in the year 1989 at a distillery in Jalisco, Mexico. It is considered the first ultra-premium tequila and is one of the top sellers in the world.
Patron brand has tasted incredible success over the years and has grown to become one of the most valuable and top-selling liquor brands in the world today. The idea to start a liquor brand started when Martin Crowley brought back a hand-blown bottle of tequila as a gift to John Paul. Martin proposed the idea and they went on to create history. They first manufactured 12000 bottles and sold them at $37 per bottle.
Patron bottles are hand-labeled and they undergo strict inspection before leaving the distillery. More than a 60 hands touch and inspect the bottle before the bottles are packed and delivered to their respective destinations. Patron brand also uses the traditional stone wheel, “tahona” which is used to crush the agave.
The different varieties of Patron:
- Gran Patron Burdeos
- Gran Patron Platinum
- Gran Patron Piedra
- Patron Silver
- Patron Anejo
- Patron Reposado
- Patron XO Cafe
- Patron XO Cafe Dark
- Patron Citronge
- Patron Lime
- Patron Mango
- Patron XO Cafe Incendio
Experts suggest that the best way to drink Patron tequila is either by taking it straight or by mixing it with cocktails. Some experts recommended drinking it with a Sangrita.
Patron tequila has been widely and strongly recommended by country music singers and hip-hop singers, including Lil Jon, which helped the brand to gain popularity and become a part of popular culture.